California – March 30, 2012 – Anthem Life and Disability Insurance Company supports Disabled Sports USA’s Warfighter Sports program to help severely injured service men and women rebuild their lives through sports with a ski event in the Tahoe ski area in Tahoe, California from Thursday, March 29 through Saturday, March 31. 25 wounded warriors will be participating in adaptive alpine skiing and snowboarding as well as cross country skiing, sled hockey and snowmobiling as part of Disabled Sports USA’s local Far West chapter.
Warfighter Sports offers sports rehabilitation for severely wounded warriors in major military hospitals and communities across the U.S. through a nationwide network of over 100 community-based chapters. Since 1967, Disabled Sports USA has proudly served wounded warriors, including those injured in the Iraq and Afghanistan wars, offering over 30 winter and summer sports at more than 100 events each year.
“When someone becomes disabled, many things in their life change; however, that shouldn’t stop them from enjoying a full and active life that includes sports and other activities,” said Pat Murphy, president and general manager of Anthem Life and Disability Insurance Company. “We are very committed to helping people with disabilities get back to health, back to work and back to life. Sponsoring events such as this ski event helps us reinforce our philosophy with individuals who have given so much to this country.”
“This is the third year we’ve sponsored this life-changing event. This ski event is equally exciting for the participants, their families and other spectators,” said Pam Kehaly, plan president of Anthem Blue Cross. “It’s always a thrill to see people take the limits off of themselves, enjoy life and participate in fun but challenging activities.”
When someone is first faced with the reality of a disability, they can lose confidence in themselves, become depressed and believe their lives have ended. They are often alienated from family and friends because there are no shared positive experiences. However, sports and recreational activities offer the opportunity to achieve success in a very short time period; to use this success to build self-confidence and focus on the possibilities instead of dwelling on what can no longer be done.
“Having Anthem Life and Disability continue to sponsor these type of events is a welcome treat for everyone involved,” said Kirk Bauer, executive director, Disabled Sports USA and a disabled Vietnam veteran. “We know the positive impact sports and recreational activities have on successfully rehabilitating individuals with disabilities. Having the ability to participate in a sport, such as cycling; skiing; and sailing, to name a few, provides our wounded warriors with the opportunity to rebuild their self-esteem and self-confidence and reunite with family and friends in a healthy shared activity.”
Anthem Life and Disability Insurance Company is the national gold sponsor of a number of events for the Warfighter Sports events throughout 2012, including ski and golf events in New York, California, and other states.
About Anthem Life and Disability Insurance Company
Life and Disability products are underwritten by Anthem Life & Disability Insurance Company, an affiliate of Empire HealthChoice Assurance, Inc. Independent licensees of the Blue Cross and Blue Shield Association. ® ANTHEM is a registered trademark of Anthem Insurance Companies, Inc. The Blue Cross and Blue Shield names and symbols are registered marks of the Blue Cross Blue Shield Association.
About Warfighter Sports
Warfighter Sports, a program of Disabled Sports USA, offers sports rehabilitation for severely wounded warriors in military hospitals and communities across the U.S. through a nationwide network of over 100 community-based chapters. Since 1967, Disabled Sports USA has proudly served wounded warriors, including those injured in the Iraq and Afghanistan wars, offering over 30 winter and summer sports at more than 100 events each year. Warfighter Sports rebuilds lives through sports by improving self-confidence, promoting independence and uniting families through shared healthy activities.
Contributions cover all expenses for participation, including individualized adaptive instruction, adaptive sports equipment, transportation, lodging and meals for the warrior and a family member. Since 2003, more than 5,000 of the most severely wounded and their families have been served, including those with amputations, traumatic brain injury, spinal cord injury, visual impairments, and significant nerve and muscle damage. For more information, visit www.warfightersports.org.